Claravine Enterprise Data Management Taxonomy governance scaled for enterprise teams | Upgrade Package For Current Claravine Customers |
You've built a strong foundation in Claravine. Enterprise Data Management is what makes it unbreakable. As your organization scales (more teams, markets, and agency partners) taxonomy standards erode, admins become bottlenecks, and decisions get buried in Slack. Enterprise Data Management is the purpose-built MDM layer for marketing taxonomy: the governance infrastructure that keeps your data clean, your teams aligned, and your operations moving at speed.
Clear Visibility, Planning & Future Proofing | Governance Built for Expanded Collaboration | Faster Time to Value |
See your full taxonomy, track progress, and plan for growth across every team and market. | Enable distributed decisions, accountability, and paper trails at every level of your org. | AI ingestion, live integrations, and access control get new teams productive from day one. |
Pillar 1 — Visibility, Planning & Future Proofing
Additional Templates Available Now 50 active + 100 inactive templates for archiving, staging, testing, and training — grow without touching live data. | Data Dictionary Visualization & Export Available Now Export your complete data dictionary to CSV for stakeholder reviews and audits — no manual reconstruction. |
Taxonomy Explorer Coming 2026 Monitor every template, field, and value from a single centralized view across all teams and markets. | Sandbox Environments Available Now Test structural changes and onboard users safely across isolated environments. Nothing reaches live campaigns until it's approved. |
Advanced Taxonomy Logic (Regex) Coming H1 2026 Have bespoke text rule validation that matches your exact needs — enforce precise standards on any field at scale. |
Pillar 2 — Governance Built for Expanded Collaboration
Manager User Type Available Now (Enhancements coming 2026) A governance tier between users and admins — regional leads own day-to-day decisions on specific objects without requiring full admin access. | View Access Coming 2026 Give partners and senior stakeholders read-only visibility into submissions and templates with zero risk of changes. |
Datset & List Approvals Available Now Every taxonomy update requires the right sign-off before going live. No change reaches production without approval. | List suggestions with Audit Logs Available Now Suggest changes to list values so every request lives in the platform, with the request and approval documented, not buried in email. |
List Status & Status Fields Available Now (Enhancements coming 2026) Mark rows as archived, legacy, or active, and attach context metadata directly to values — structure and clarity at every level of your taxonomy. |
Pillar 3 — Faster Time to Value
Taxonomy Translation with AI Available Now Align taxonomy across acquired brands and legacy systems using AI — no months-long manual migration required. | Media Plan Ingestion via Smart Campaign Builder Available Now Ingest media plans directly and let AI clean and standardize the data — eliminate manual entry bottlenecks across high-volume campaigns. |
API & Webhooks Available Now Every taxonomy change pushes instantly to connected data lakes, activation platforms, and reporting tools. No exports, no lag. | MCP Connector Available Now Plug Claravine into AI-agent workflows — agents query taxonomy and execute campaign workflows without manual steps. |
Reach out to your Customer Success Manager to learn more!
Comments
0 comments
Please sign in to leave a comment.